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How AI Club Fitting Works

Curious? Skeptical? Give this a read to learn more about AI club fitting.

You might be wondering: can an AI really fit me for clubs as well as a human fitter with a launch monitor?

The honest answer: it depends on what you value in a fitting.

What a traditional fitting does well

In-person fittings measure your swing directly. A TrackMan or Foresight unit captures club speed, attack angle, face-to-path, ball speed, spin rate, and launch angle. A good fitter uses that data to narrow down heads and shafts, then swaps components and discusses them with you until the numbers look right. You walk out with something tuned to your exact swing.

That's genuinely valuable if you find a strong fitter. StickFitter isn't trying to replace it for serious players who need that precision.

What StickFitter does differently

For the 95% of golfers who either don't have access to a solid fitter, can't justify the cost, want to validate their fitter's recommendatin, or want a starting point before walking into a pro shop, StickFitter uses a different approach:

1. Conversational profiling. We build a profile from what you know about yourself: handicap, typical driving distance, miss patterns, height, tempo preference, feel preference. These are proxies a good fitter uses too, but sometimes players can feel shy or nervous about being honest with a master fitter.

2. Pattern matching across the modern equipment landscape. StickFitter's AI has deep knowledge of every major manufacturer's current and recent lineup - Titleist, TaylorMade, Callaway, Ping, Mizuno, Srixon, Cobra, PXG, and more. It knows which irons have more forgiveness, which drivers launch lower, which shafts feel heavier in the transition. It matches your profile to clubs that fit that pattern. It also allows you to get for used / pre-owned clubs, which is often a black hole despite the plethora of clubs that are available on the used market.

3. Swing video analysis (optional). If you upload a short swing video, the AI adds observations about tempo, swing plane, and handedness to the profile. This refines the recommendation meaningfully.

4. Real specs, not just model names. The recommendation engine includes shaft flex, length offset, lie angle, grip size, and a price range - the kind of detail you can hand to a golf shop and say "set it up like this."

What StickFitter does not include

No physical measurements. We can't measure your wrist-to-floor, hand size, or static lie. Standard builds work for most people, but if you're unusually tall, short, or have long fingers, a final fitting can still add value.

No launch monitor data. We infer launch characteristics from your swing description and your swing video (if uploaded). If you've been on a monitor and know your numbers, share them in the chat - they'll make the fit sharper.

Think of StickFitter as the best informed equipment consultation you can get without a visit to a physical shop.

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